Brands evolve when they are clear about who they are and where they want to go.
Today we take a step forward and open a new stage: VISOBATH evolves and is now called VISO.
For years, VISOBATH has been the name that has accompanied us in our growth. A name that we are proud of and that has allowed us to get here, building our own way of understanding design and bathroom spaces. That essence is still intact.
The change to VISO is the result of a natural evolution process. A deep reflection on our identity, our language and our way of communicating, with a clear objective: simplify to reinforce. To express ourselves in a more direct, contemporary and coherent way with the current moment of design and interior design.
A more essential name, a clearer identity
VISO is a shorter, more open and more versatile name. A name that allows us to better project who we are today and where we want to go, while maintaining the values that have always defined us.
This change is accompanied by a new visual identity and a new logo, developed from a more refined and essential language. A sober and timeless image, designed to coexist with different styles and to accompany contemporary projects naturally.
What changes… and what remains
Although the name and image evolve, one thing remains the same:
is still the same team, with the same understanding of design, the same demand for quality and the same attention to detail.
In this new stage, VISO maintains its commitment to offer bathroom furniture solutions that combine design and functionality, adapted to any style and with a clear vocation of service and proximity to our customers.
VISO is an evolution, not a rupture.
A clearer identity to move forward with the same essence.
We are now VISO.
